In the early 1980s, Better Bodies was founded by Brian Moss, a New York-based "fitness guru". Better Bodies started out as a model and fitness model agency and has become very popular and successful in the United States. The shirts with the Better Bodies logo were made as a promotion and the demand for Better Bodies garments went crazy, at the request of consumers was created a small collection!
Today Better Bodies is one of the leading brands in the gym and fitness textile industry worldwide! Swedish Fitness Trading AB is the company behind Better Bodies, a company with over 20 years of experience and great resources, working with development, design, marketing, sales and distribution in different countries.
The high quality, functionality and design made with great influence on fitness by athletes and their needs of what to wear during hard workouts, as well as in their daily life, in a great combination with the huge consumer demand makes Better Bodies a success.
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